MegaStudyEdu (215200) investor relations material

Executive summary

• Operates as an education company providing content for all ages, from infants to adults, through both online and offline channels, with a focus on academic and career preparation services.

• Offers a diversified portfolio including online lectures, offline academies, and specialized content for university entrance and employment preparation.

Segment performance

• Business segments include early childhood, elementary, middle, high school, university, and employment preparation, each offering tailored educational services.

• Online education services are primarily targeted at high school students, while offline academies serve a broader age range.

• University transfer and employment education segments have shown growth, leveraging strong brand recognition and comprehensive content development.

• Employment education is expanding into government-supported job training and new technology fields, aligning with national workforce policies.

Market and industry conditions

• The education market is stable and less sensitive to economic cycles, with steady demand for academic and career advancement.

• Online education and smart learning systems are growing, especially for elementary and middle school students, driven by demand for self-directed learning.

• The employment training market is expanding due to rapid industrial changes and increased demand for reskilling and upskilling.

• Government policies are supporting the expansion of job training and new technology education, contributing to stable growth in the sector.