Reed's (REED) investor relations material

Executive summary

• Leadership transition with Cyril Wallace stepping down as CEO and Neal Cohane appointed interim CEO and joining the Board; board is searching for a permanent CEO.

• Focus on stabilizing operations, improving execution, supporting profitable growth, and expanding distribution and product innovation.

• Sequential improvements in net sales, gross margin, and net loss in Q4 2025, reflecting progress in operational performance initiatives.

• Expansion into new channels and product launches to drive growth in 2026.

Financial highlights

• Q4 2025 net sales were $7.5M, down from $9.7M year-over-year; FY 2025 net sales were $34.1M, down from $38.0M.

• Gross profit was $1.5M (20% margin) in Q4 2025 vs. $2.9M (30% margin) in Q4 2024; FY 2025 gross profit was $7.0M (20% margin) vs. $11.4M (30% margin) in FY 2024.

• Delivery and handling costs reduced by 35% to $1.1M and per case decreased to $2.46 in Q4 2025 from $3.00 in Q4 2024.

• Net loss improved to $3.8M (-$0.44/share) from $4.1M (-$1.33/share) in Q4 2025; FY 2025 net loss was $15.8M vs. $13.2M in FY 2024.

• Cash used in operations was $3.8M in Q4 2025; FY 2025 net cash used in operations was $17.0M; cash balance $10.4M and total debt $9.3M as of year-end.

Outlook and guidance

• 2026 focus on expanding into food service, convenience, and underpenetrated markets, with margin expansion expected through disciplined trade spend, improved pricing, and operational efficiencies.

• Strategic initiatives include leveraging in-house sales, outsourced brokers, direct store distribution, and investing in marketing and innovation, especially in Asia.

• Recent uplisting to NYSE American expected to enhance market presence and investor engagement.