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Starbucks
Starbucks (SBUX) investor relations material
Starbucks Investor Day 2026 summary
Complete event summary combining all related documents: earnings call transcript, report, and slide presentation.Investor Day 2026 summary29 Jan, 2026
Strategic vision and growth plans
Focus on returning to core strengths: customer experience, coffee quality, and community connection, with the Back to Starbucks plan driving operational and cultural transformation.
Emphasis on innovation in menu, technology, and digital experiences, including a new loyalty program and AI-powered ordering companion.
Expansion of the Green Apron Service model to improve partner engagement, operational efficiency, and customer satisfaction.
International growth driven by an asset-light, licensed model, especially in China, with plans to double the international store footprint over the long term.
Commitment to sustainability, partner development, and maintaining a premium brand position globally.
Financial guidance and shareholder value
Fiscal 2028 targets: global and U.S. comparable sales growth of at least 3%, consolidated net revenue growth of 5% or more, and operating margins of 13.5%-15%.
EPS guidance for fiscal 2028 is $3.35-$4.00, with a potential $0.15 reduction if China moves to a joint venture structure.
New store contribution to revenue expected at 2%-3% by 2028, with over 2,000 net new coffeehouses globally, including 400 net new U.S. company-operated stores annually.
Margin expansion to be driven by sales leverage, cost savings (targeting $2 billion over three years), and targeted pricing to offset inflation.
Capital allocation priorities: invest in growth, maintain a competitive dividend, and preserve investment-grade credit rating.
Operational and digital transformation
Rollout of new equipment (Mastrena III espresso machine, Clover Coffee) and AI-driven tools (Smart Queue, Green Assist) to boost throughput and consistency.
Store design optimization to reduce build costs by 20% and focus on omnichannel access (café, drive-thru, mobile, delivery).
Coffeehouse uplifts to add 25,000+ seats and enhance the Third Place experience by 2026.
Enhanced partner development with structured career paths and leadership stability, aiming for 90% internal promotion to retail leadership roles.
Digital menu boards, personalized app experiences, and a tiered loyalty program to drive frequency and customer engagement.
Grow program's full comp contribution potential?
New loyalty program's path to 1pt comp growth?
How does China JV enable 20% int'l margin?
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Latest summaries
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Refreshed strategy targets NZD 150m cash flow uplift, NZD 500m release, and resumed dividends by FY 2028. - 8002
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Q1 2026 saw 4% sales growth, 6% EPS growth, and raised guidance, driven by automation demand. - ENPH
Q4 2025 revenue was $343.3M, down sequentially, with Q1 2026 guidance at $270–$300M. - CMG
2025 revenue up 5.4% to $11.9B, net income $1.54B, with new growth strategy launched. - SMCI
Q2 revenue up 123% year-over-year to $12.7B; FY26 guidance raised to at least $40B. - PNI
Record inflows and global expansion drive growth, with major international acquisitions completed.
Next Starbucks earnings date
AGM 202625 Mar, 2026
Starbucks
Next Starbucks earnings date
AGM 202625 Mar, 2026
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Frequently asked questions
From a Neighborhood Coffee Shop to a Global Giant
Starbucks is a chain of coffee houses founded and headquartered in Seattle, but with operations all over the world. The company has grown from a small outfit run by a couple of friends to a global powerhouse in the coffee industry and has become one of the world's most recognizable brands. One thing that is worth noting is that Starbucks doesn’t offer franchising opportunities, like Domino's, McDonalds, Wendy’s, and several other companies do. Instead, their stores are corporately owned and operated.
Founding story
Starbucks was founded in 1971 by three partners: Jerry Baldwin, Zev Siegl, and Gordon Bowker. The first store was located in Seattle's historic Pikes Market and originally the company focused on selling high-quality coffee beans and equipment. However, in 1982, Howard Schultz joined the company and proposed the idea of creating a coffeehouse experience that was more akin to the one he’d found in Europe. Throughout the years, Starbucks expanded rapidly and went public in 1992. Today, Starbucks is a global coffeehouse chain with tens of thousands of stores worldwide, offering a wide range of items outside of just traditional coffee.
The coffeehouse experience
Right from the beginning, Starbucks has been focused on providing an appealing and inviting coffeehouse experience for its customers and guests. For many consumers, Starbucks has become the go-to place for meeting friends, catching up on work, or simply a place to enjoy a warm cup of coffee. This is something that the company takes great pride in, and places a heavy emphasis on. Today, customers can choose to order at the counter, in Starbucks’s popular app, or via drive-through.
A diverse menu
While the main emphasis for Starbucks has always been various types of coffee, the company also offers a variety of different snacks and light meals. Adapting the menu to the seasons is also something that Starbucks has succeeded at, and popular choices such as pumpkin spiced lattes and other season-specific drinks rotate in and out of the menu.
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