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Stitch Fix (SFIX) investor relations material
Stitch Fix KeyBanc Capital Markets Consumer Conference 2025 summary
Complete event summary combining all related documents: earnings call transcript, report, and slide presentation.Transformation strategy and operational improvements
Executed a three-phase transformation: rationalized operations, improved client experience, and expanded business model flexibility.
Closed fulfillment centers, exited the UK, and right-sized workforce, removing $500M in annualized SG&A.
Enhanced assortment by adding 50 new brands and rationalizing half of previous brands.
Launched new platforms like Stylist Connect and Stitch Fix Vision to deepen client engagement.
Achieved nine consecutive quarters of average order value growth and seven quarters of contribution profit above 30%.
Client acquisition, engagement, and retention
Rebranded with a new platform, Retail Therapy, and targeted high-resonance client segments, including GLP-1 users.
Saw nine consecutive quarters of increasing new client LTV and recent increases in new clients both QoQ and YoY.
Re-engaged former clients who now stay longer, spend more, and sign up for auto-ship at higher rates.
Achieved lowest client dormancy in five years, supporting confidence in returning to active client growth.
Product, assortment, and category expansion
Expanded into non-apparel categories like footwear, accessories, and jewelry, capturing more wallet share.
Women's accessories grew over 40%, footwear over 30%, jewelry 26%, and men's accessories over 55%.
Identified a $1B wallet share opportunity among existing clients, with plans to capture it through expanded offerings.
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