Walker & Dunlop (WD) investor relations material

Program culture and philosophy

• Emphasizes a team-first mentality where no individual is bigger than the program, fostering a culture of humility and collective achievement.

• Success is attributed to continuity, with only nine head coaches in 76 years and a tradition of winning across multiple coaching eras.

• Recruiting focuses on players who want to contribute to the program's legacy rather than just benefit from its history.

• The program values developing both winning teams and individual players, with many alumni advancing to NHL careers.

• The hockey program serves as the primary entry point and identity for the university, distinguishing it from larger schools.

Recruiting strategy and competitive landscape

• Prioritizes recruiting freshmen directly from junior hockey, building young teams that can win immediately.

• Selectively uses the transfer portal, focusing on cultural fit and team chemistry, with proof of concept for both approaches.

• Differentiates itself from larger programs by offering a unique environment where hockey is the main athletic focus.

• Navigates a diverse college hockey landscape, leveraging inefficiencies and a broad recruiting base to remain competitive.

• Maintains credibility with recruits by avoiding over-recruitment and fostering trust with families.

Player development and sports science

• Utilizes advanced tracking tools like Catapult to monitor player load, force output, and recovery, optimizing training and injury prevention.

• Sports performance staff analyze individual and team data to tailor training and intervene early if issues arise.

• Recruits and families are shown the program's commitment to sports science and player development during visits.

• Emphasizes the importance of building relationships with performance staff for player readiness and professional advancement.