Trading update
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Card Factory (CARD) Trading update summary

Event summary combining transcript, slides, and related documents.

Logotype for Card Factory plc

Trading update summary

28 Jan, 2026

Trading performance

  • Profits are expected to be in line with revised guidance announced in December 2025.

  • Christmas trading met expectations despite challenging UK consumer conditions and lower high street footfall.

  • Total Group revenue for November and December 2025 grew by 4.3% year-on-year.

  • Store sales for the Christmas period declined by 0.8%, with like-for-like store revenue down 1.2%.

Year-to-date results and strategic progress

  • Group revenue for the eleven months to 31 December 2025 rose 7.3% to £541.6 million, aided by acquisitions.

  • Total store sales increased by 1.1% year-on-year, while like-for-like store sales were flat.

  • Acquired businesses, especially in North America and Ireland, performed as expected and contributed to revenue growth.

  • The 'Simplify and Scale' programme helped offset cost inflation.

Outlook and capital allocation

  • Adjusted profit before tax for FY26 is expected between £55 million and £60 million.

  • A progressive full-year dividend is anticipated, consistent with capital allocation policy.

  • Share purchase programme for employee schemes concluded at a cost of £5 million.

  • Board remains confident in long-term prospects and growth strategy.

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