Commerce.com (CMRC) Raymond James TMT and Consumer Conference summary

Holiday performance and market trends

• Achieved 26% year-over-year growth during Black Friday and Cyber Monday, with even stronger results in Europe.

• Early holiday results are encouraging and slightly ahead of expectations for the quarter.

• Consumer spending has remained resilient, while business investment is showing signs of improvement heading into 2025.

• B2B and B2C markets are both expected to see increased momentum, with B2B lagging slightly behind B2C in replatforming.

• 2025 is anticipated to be a transition year, focusing on operational discipline and cautious spending.

Platform differentiation and target audience

• Focused on serving professional e-commerce practitioners with complex needs, not entry-level entrepreneurs.

• Offers composable architecture, allowing customers to customize and swap out components as needed.

• B2B buyer portal enables tailored experiences for individual customers, supporting custom contracts.

• Prioritizes open-source and partner-first solutions, especially for complex B2B requirements.

• Not positioned as the fastest or simplest solution, but as the most flexible for scaling businesses.

Go-to-market strategy and organizational changes

• Integrating previously separate teams and assets, such as Feedonomics, to drive revenue synergies and cost efficiencies.

• New leadership brought in to organize around offerings (B2B, B2C, SMB) rather than products.

• Marketing and sales now tailored to specific buyer personas, such as CMOs and CFOs.

• Emphasis on cross-sell and expansion revenue, aiming to shift from 80/20 new logo/expansion to a more balanced mix.

• Agency partners remain a primary channel, with new leadership focused on strengthening these relationships.