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GrowGeneration (GRWG) Q4 2024 earnings summary

Event summary combining transcript, slides, and related documents.

Logotype for GrowGeneration Corp

Q4 2024 earnings summary

26 Dec, 2025

Executive summary

  • 2024 results aligned with expectations, with net revenue of $188.9 million and proprietary brand sales rising to $39.5 million, or 24.2% of total sales, up from 18.8% year-over-year.

  • Strategic transformation shifted focus from retail stores to a product-driven, B2B model, consolidating 19 retail locations and aiming for sustainable, profitable growth.

  • Proprietary brands accounted for 30.4% of Q4 cultivation and gardening revenue, up from 21.2% in Q4 2023, with a target of 35% by end of 2025.

  • Digital B2B e-commerce platform launched in Q4 2024, receiving positive feedback and driving operational efficiencies.

  • Ended 2024 with $56.5 million in cash, cash equivalents, and marketable securities, and no debt.

Financial highlights

  • Q4 2024 net revenue was $37.4 million, down from $49.5 million year-over-year, mainly due to 19 store closures; same-store sales grew 1% year-over-year.

  • Q4 gross profit margin was 16.4%, down from 23.5% in Q4 2023, impacted by inventory disposal and discounting.

  • Q4 net loss was $23.3 million (negative $0.39/share), improved from $27.3 million loss (negative $0.44/share) in Q4 2023.

  • Full year 2024 net sales were $188.9 million, down from $225.9 million in 2023; gross profit margin was 23.1% versus 27.1% prior year.

  • Full year net loss was $49.5 million (negative $0.82/share), compared to $46.5 million loss (negative $0.76/share) in 2023.

Outlook and guidance

  • 2025 net revenue expected between $170 million and $180 million; adjusted EBITDA guidance ranges from a $2 million loss to a $2 million profit.

  • Gross margin for 2025 projected at 29%-31%, with profitability targeted for Q2 2025.

  • Guidance assumes no federal regulatory changes in cannabis; any such changes could provide upside.

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