OBIC Business Consultants (4733) Corporate Presentation summary

Company overview

• OBIC Business Consultants Co., Ltd. specializes in enterprise operation solutions, focusing on accounting, personnel, payroll, and related services for mid-sized and SME clients in Japan.

• Founded in 1980, headquartered in Tokyo, with 1,266 employees as of April 2024 and listed on the TSE Prime Market.

• Core philosophy emphasizes innovation, customer and partner satisfaction, employee growth, and social contribution aligned with ESG and SDGs.

• Five core competencies: focus on enterprise operations, mid-sized/SME clients, Microsoft Azure, partner strategies, and brand strategies.

Products and services

• Main offerings include the Bugyo series: Bugyo i Cloud, Bugyo V ERP Cloud, Bugyo 11 series, and Bugyo Cloud Edge, supporting both core and peripheral business functions.

• Cloud services are built on Microsoft Azure, providing high security, operability, and support for diverse work environments, including telework.

• The Bugyo Cloud Edge platform digitalizes peripheral business processes such as invoicing, attendance, labor management, and pay slip distribution.

• On-premises products and optional modules are available for clients preferring installed solutions, with a history of supporting the latest technologies.

• Product pricing is tiered by company size and deployment model, with annual fees starting from ¥84,000 for cloud edge services and higher for core ERP solutions.

Market position and brand

• The Bugyo series is a top brand in business cloud solutions, winning multiple customer and partner satisfaction awards from Nikkei Computer.

• Over 800,000 users and high retention rates, with strong adoption among mid-sized companies and SMEs.

• Brand strategy leverages TV commercials and kabuki themes to enhance recognition and market penetration.