Polestar Automotive (PSNY) Status update summary

Strategic growth and product expansion

• Achieved record sales in 2025 with global growth of 34% and over 50% in Europe, supported by a lean team across 28 markets.

• Four new models planned by 2028: Polestar 5, a new Polestar 4 variant, a next-generation Polestar 2, and the Polestar 7 compact SUV, with Polestar 5 deliveries starting summer 2026, Polestar 4 variant in Q4 2026, next-gen Polestar 2 in early 2027, and Polestar 7 in 2028.

• Retail network expanded from 140 to 210 sales points in 2025, targeting a 30% increase in 2026, leveraging Volvo's service network.

• Aims for low double-digit volume growth in 2026, with improved channel and product mix and a shift toward Polestar 4.

• Polestar 7 targets the compact SUV segment, the largest EV segment in Europe, with production planned in Europe.

Sustainability and innovation

• Reduced emissions per car by 25% over five years through low-carbon materials, recycled content, and supply chain transparency.

• Committed to halving per-vehicle greenhouse gas emissions by 2030 and achieving climate neutrality by 2040, supported by the Mission 0 House project with $10 million in funding and 11 partners.

• Focus on further emission cuts via renewable energy, greener steel, and vehicle-to-grid technology.

• Sustainability is a key differentiator for customers and talent, especially in fleet business.

Design and technology direction

• Design strategy focuses on a bold evolution, emphasizing performance, Scandinavian interiors, and a balance of digital and physical controls.

• Upcoming models will feature more emotional, dynamic exteriors and driver-oriented interiors, with increased personalization and AI-driven technology.

• Continued use of Android Automotive OS in future models.