Proya Cosmetics (603605) Q4 2024 earnings summary

Executive summary

• Achieved operating revenue of RMB10.78 billion in 2024, up 21.04% year-over-year, with net profit attributable to shareholders rising 30.00% to RMB1.55 billion.

• Online sales accounted for 95.06% of revenue, with strong growth in core brands and product categories.

• Maintained industry-leading gross profit margin of 71.39%, driven by product upgrades and cost optimization.

• Continued investment in R&D, digital transformation, and supply chain automation to support long-term growth.

Financial highlights

• Operating revenue: RMB10.78 billion, up 21.04% year-over-year.

• Net profit attributable to shareholders: RMB1.55 billion, up 30.00% year-over-year.

• Gross profit margin: 71.39%, up 1.46 percentage points year-over-year.

• Basic EPS: RMB3.93, up 30.56% year-over-year.

• Net cash flow from operating activities: RMB1.11 billion, down 24.63% year-over-year due to higher marketing and tax payments.

Outlook and guidance

• Focus on multi-brand, multi-category strategy, with continued investment in R&D, digitalization, and international expansion.

• Plans to further optimize product portfolios, enhance marketing efficiency, and strengthen supply chain resilience.

• Committed to ESG initiatives, including carbon reduction and sustainable packaging.