Purple Innovation (PRPL) Q3 2024 earnings summary
Event summary combining transcript, slides, and related documents.
Q3 2024 earnings summary
17 Jan, 2026Executive summary
Q3 2024 net revenue declined 15.3% year-over-year to $118.6 million, reflecting industry-wide demand softness and reduced advertising spend.
Operational restructuring and manufacturing consolidation are more than halfway complete, delivering significant margin improvements and operational efficiencies, with full transition expected by year-end.
Adjusted EBITDA loss narrowed to $(6.4) million from $(16.3) million in Q3 2023, and adjusted net loss improved to $(8.4) million from $(19.4) million.
Net loss attributable to Purple Inc. was $39.2 million, up from $36.0 million in Q3 2023, primarily due to $32.7 million in restructuring, impairment, and related charges.
The company expects to finish 2024 at the lower end of revenue and adjusted EBITDA guidance, targeting positive cash flow and adjusted EBITDA in 2025.
Financial highlights
Q3 2024 net revenue was $118.6 million, down 15.3% year-over-year.
GAAP gross margin was 29.7%, down 410bps year-over-year due to $12.9 million in restructuring charges; adjusted gross margin improved 340bps to 40.5%.
Adjusted EBITDA was negative $6.4 million, an improvement from negative $16.3 million last year.
Net loss was $39.2 million (vs. $36.0 million in Q3 2023); adjusted net loss for the quarter was $8.4 million, compared to $19.4 million last year.
Cash and cash equivalents at quarter-end were $23.4 million; inventories down 10.5% to $59.9 million compared to December 31, 2023.
Outlook and guidance
Full-year 2024 net revenue expected at the lower end of $490–$510 million guidance range.
Adjusted EBITDA for the year expected at the lower end of negative $20 to negative $10 million; positive adjusted EBITDA expected in Q4.
Annual EBITDA savings of $15–$20 million from restructuring expected to begin in 2025.
Additional restructuring and related charges of $9.9 million are expected through Q2 2025.
Positive cash flow and adjusted EBITDA targeted for 2025, with no volume-driven tailwind assumed.
Latest events from Purple Innovation
- Returned to profitability in Q4 2024, with strong margin gains and a strategic review underway.PRPL
Q4 20243 Feb 2026 - Gross margin surged to 40.7% as revenue grew 2% and full-year guidance was revised downward.PRPL
Q2 20242 Feb 2026 - Premium product launches and omni-channel growth drive margin gains and set up profitability in H2.PRPL
Oppenheimer's 24th Annual Virtual Consumer Growth and E-Commerce Conference1 Feb 2026 - Profitability returns as cost cuts, innovation, and new partnerships set up 2025 growth.PRPL
27th Annual ICR Conference10 Jan 2026 - Registering 92.6M shares and 40.8M warrants, with up to $61.2M in potential proceeds from exercises.PRPL
Registration Filing16 Dec 2025 - Shareholders will vote on measures to protect $238M in NOLs by restricting large stock acquisitions.PRPL
Proxy Filing1 Dec 2025 - Virtual meeting to elect directors, approve pay, ratify auditor, and highlight ESG and governance.PRPL
Proxy Filing1 Dec 2025 - Stockholder vote set to protect $238M in NOLs by restricting large stock acquisitions.PRPL
Proxy Filing1 Dec 2025 - Shareholders will vote on measures to safeguard $238M in tax assets at the October 2024 meeting.PRPL
Proxy Filing1 Dec 2025