Rivian Automotive (RIVN) Morgan Stanley’s 13th Annual Laguna Conference summary
Event summary combining transcript, slides, and related documents.
Morgan Stanley’s 13th Annual Laguna Conference summary
3 Feb, 2026Product development and technology
R2 SUV leverages learnings in manufacturability, cost optimization, and next-gen autonomy tech, targeting a $45,000 price point and broad appeal.
Gen 2 vehicles feature a fully in-house perception and compute platform, enabling a data flywheel for rapid AI-driven feature development.
Hands-free highway self-driving is available, with hands-free everywhere and eyes-off features targeted for 2025, and broader autonomy by 2027-2028.
Autonomy Day at year-end will showcase hardware, data architecture, and live demos of the autonomous platform.
Robust network architecture and proprietary operating system have been licensed to Volkswagen in a $5.8B deal, highlighting technology scalability.
Supply chain, production, and ramp-up
Q2 was impacted by rare earth export controls from China, but supply chain risks are now better managed, with most R2 parts production-tooled.
R2 production launches at the expanded Normal, Illinois facility, with manufacturing validation builds starting later this year.
Supplier readiness, especially in lower tiers, is a focus to support volume ramp in 2026-2027.
Georgia plant groundbreaking is imminent, with infrastructure in place and further vehicle and manufacturing optimizations planned for that site.
Production at the Georgia plant is expected to begin in about two years.
Market dynamics and business model
Removal of regulatory credits and consumer tax incentives will reduce artificial pricing and competitive pressure, leading to a more stable market.
R2 is positioned to drive EV adoption by offering a compelling alternative to the limited choices currently available under $50,000.
The Volkswagen partnership demonstrates the scalability of the technology platform, with the first product being the $22,000 VW ID.1.
The same tech backbone will support both flagship and entry-level vehicles across multiple brands.
The company is open to expanding its technology licensing and partnership model beyond Volkswagen.
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