Logotype for Step One Clothing Limited

Step One Clothing (STP) H1 2025 earnings summary

Event summary combining transcript, slides, and related documents.

Logotype for Step One Clothing Limited

H1 2025 earnings summary

16 Dec, 2025

Executive summary

  • Revenue for H1 FY2025 rose 6.8% year-over-year to AUD 48.1 million, with EBITDA up 10.4% to AUD 11.2 million and net profit after tax increasing to AUD 8.2 million.

  • The business remains debt-free and capital light, with cash and financial assets totaling up to AUD 43.8 million at period end.

  • Customer base grew to over 1.8 million, with a 69% return customer rate for the third consecutive period.

  • Interim dividend of AUD 0.044 per share declared, fully franked, with AUD 5.2 million paid in dividends.

  • Gross margin declined to 78%, reflecting a focus on value-conscious customers and promotional activity.

Financial highlights

  • Australian revenue grew 17.4% year-over-year, UK revenue up 7%, and US revenue down 61.4%.

  • EBITDA margin increased to 23.2%, and net profit after tax rose 15.1% to AUD 8.2 million.

  • Advertising costs reduced to 29% of revenue, down from 34.1% in the prior year.

  • Cash flow from operations was AUD 9.9 million, with higher inventory investment to support product expansion.

  • Inventory increased by AUD 3.7 million to AUD 22.6 million, with a 5% provision for obsolescence.

Outlook and guidance

  • No formal guidance provided for FY2025.

  • Focus remains on expanding product range, efficient customer acquisition, and partnership expansion.

  • Continued prioritization of profitable growth in Australia and the UK, with the US as a longer-term opportunity.

  • No material changes to principal activities or business model are anticipated.

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