The Magnum Ice Cream Company (MICC) Investor Presentation summary

Market overview and growth

• Global ice cream market valued at €75bn in 2024, expected to grow at 3-4% CAGR, reaching €90bn by 2029.

• Ice cream is part of the €470bn global snacking market, offering mid-teens ROIC, outperforming broader CPG.

• Market is concentrated, with two global pure-play ice cream players; 21% global retail market share held by the leading company.

• Ice cream consumption is resilient, with quick recovery post-Covid and robust volume and price growth.

• Consumer trends favor convenience, digital commerce, and premiumization, broadening snacking occasions.

Strategic positioning and leadership

• Holds #1 global position with €7.9bn revenue, €1.3bn Adj. EBITDA, and four of the five largest brands.

• Largest global cabinet fleet (~3m units) and strong local manufacturing presence (>90%).

• Executive committee brings deep industry and transformation experience, with a revamped front-line organization for accountability.

• Incentives for ~8,000 employees are aligned to organic growth, EBITDA margin, and share appreciation.

• Culture emphasizes profitable growth, innovation, expertise, and teamwork.

Strategy and innovation

• Mission and vision focus on crafting extraordinary experiences and growing the market.

• Growth driven by market-expanding innovations, premium brand rollouts, and digital-led demand creation.

• Competitive pricing across snacking price points and strong product innovation pipeline for 2026 and beyond.

• Expanding availability across channels, including digital commerce, QSR delivery, and retail media investment.

• Codified model targets diverse snacking occasions, from daily to cultural events.