The Smarter Web Company (SWC) Investor presentation summary

Company overview

• Founded in 2009, core business is web design and online marketing with over 250 clients.

• Accepted Bitcoin payments in 2022 and listed on the UK Aquis Exchange in April 2025.

• Adopted a Bitcoin treasury strategy in 2025, becoming the largest UK public company holding Bitcoin.

• Recognized as the best performing UK IPO in the last 20 years and one of the most liquid stocks in the UK and US OTCQB.

• Strong support from both retail and institutional investors globally.

Strategic plan and growth initiatives

• Ambition to become one of the largest public companies in the UK, focusing on shareholder value.

• Organic growth through scaling the client base, expanding services, and integrating AI tools.

• Acquisition strategy targets operating businesses with attractive economics, leveraging Bitcoin balance sheet.

• Long-term plan to accumulate Bitcoin using free cash flow and capital market fundraising.

• Public company profile and Bitcoin strategy used to drive client growth and acquisition opportunities.

Core business and revenue model

• 250+ website clients, 30% recurring revenue, and 94% gross margins in 2024.

• Highly scalable offerings include web design, custom development, content, and marketing services.

• Multi-component revenue model with high margin opportunities, average client lifespan of 6 years.

• Proprietary content management system enables clients to self-manage websites.

• Marketing strategy leverages SEO, word of mouth, and public listing visibility.