Wayfair (W) Q2 2024 earnings summary
Event summary combining transcript, slides, and related documents.
Q2 2024 earnings summary
2 Feb, 2026Executive summary
Achieved best quarter of Adjusted EBITDA and Free Cash Flow in three years, with Q2 2024 net revenue down 1.7% year-over-year to $3.12 billion amid ongoing macro headwinds.
Net loss for Q2 2024 was $42 million, a slight improvement from $46 million in Q2 2023.
Active customers reached 22 million, with 81.7% of orders from repeat buyers in Q2 2024.
Continued to gain market share for the seventh consecutive quarter, outperforming peers in a declining market.
Strong performance during promotional events like Way Day and Black Friday in July, but softer results in non-promo periods.
Financial highlights
Gross profit for Q2 2024 was $941 million (30.2% margin), down from $985 million in Q2 2023.
Adjusted EBITDA reached $163 million (5.2% of net revenue), the highest in three years.
Free cash flow was $183 million, also a three-year high.
Operating loss improved to $35 million in Q2 2024 from $142 million in Q2 2023.
Stock-based compensation dropped over 40% year-over-year to $98 million, the lowest since 2021.
Outlook and guidance
Q3 revenue expected to decline low single digits year-over-year, reflecting similar seasonality as last year.
Gross margin targeted at 30%-31%, with Q3 and Q4 at the lower end due to competitive pricing.
SOTG&A expected at $400-$410 million for Q3, with continued cost efficiency.
Adjusted EBITDA margin projected in the mid-single digits, slightly below Q2 due to seasonal revenue compression.
Management remains cautious due to ongoing macroeconomic uncertainty, including inflation and interest rates, but maintains a positive long-term outlook for online home goods retail.
Latest events from Wayfair
- AI-driven innovation and loyalty programs fuel accelerating growth and profitability.W
UBS Global Consumer and Retail Conference12 Mar 2026 - 2025 revenue hit $12.5B with margin gains and strong repeat customer growth.W
Q4 202519 Feb 2026 - Market share gains, cost discipline, and new growth levers drive resilience amid macro headwinds.W
Citi's 2024 Global TMT Conference3 Feb 2026 - Profitable growth focus, margin expansion, and marketplace flexibility drive future performance.W
53rd Annual JPMorgan Global Technology, Media and Communications Conference3 Feb 2026 - Wayfair is driving profitability and growth through cost discipline, logistics, and brand expansion.W
Goldman Sachs 31st Annual Global Retailing Conference22 Jan 2026 - Q3 2024 saw revenue dip 2% but improved margins and a reduced net loss amid macro headwinds.W
Q3 202417 Jan 2026 - Revenue up 8.1% to $3.12B, Adjusted EBITDA margin 6.7%, net loss $99M.W
Q3 202516 Jan 2026 - Net loss narrowed to $113M as margins and EBITDA improved on flat $2.73B revenue.W
Q1 202516 Jan 2026 - Q4 delivered revenue growth, higher EBITDA, and strategic investments amid a weak market.W
Q4 202416 Jan 2026