Wayfair (W) Q3 2024 earnings summary
Event summary combining transcript, slides, and related documents.
Q3 2024 earnings summary
17 Jan, 2026Executive summary
Q3 2024 net revenue declined 2% year-over-year to $2.88 billion, reflecting macroeconomic pressures and lower order volume, but market share gains and cost discipline drove a 4.1% adjusted EBITDA margin.
Net loss improved to $74 million, with 79.9% of orders from repeat buyers and 22 million active customers as of September 30, 2024.
Strategic initiatives included a brand refresh, the launch of a large-format store, and the rollout of the Wayfair Rewards loyalty program.
Focus remains on profitability, customer loyalty, and operational efficiency to drive long-term value.
Financial highlights
Q3 2024 net revenue: $2.88 billion (down 2% year-over-year); U.S. net revenue: $2.51 billion (down 2.3%); International: $372 million (flat year-over-year).
Q3 2024 gross profit: $873 million (30.3% margin); Adjusted EBITDA: $119 million (4.1% margin); net loss: $74 million.
Free cash flow was negative $9 million, with $49 million from operations and $58 million in CapEx.
Cash, cash equivalents, and short-term investments totaled $1.3 billion; total liquidity was $1.9 billion as of September 30, 2024.
Orders delivered fell 6.1% year-over-year to 9.3 million; average order value rose to $310.
Outlook and guidance
Q4 revenue expected to be down low single digits year-over-year, with gross margin guided to the lower end of 30%-31%.
Advertising spend to rise to 12%-13% of net revenue; SOTG&A projected at $400-$410 million for Q4.
Q4 adjusted EBITDA margin expected in the 2%-4% range; commitment to at least 50% growth in 2024 adjusted EBITDA dollars.
2025 adjusted EBITDA dollars expected to exceed 2024, driven by market share gains and ongoing cost discipline.
Management maintains a positive long-term outlook for online home goods despite near-term macroeconomic headwinds.
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