GURU Organic Energy (GURU) Investor presentation summary

Market overview and positioning

• Competes in the $27B North American energy drink market, with sugar-free products now over 50% of the segment.

• Holds #1 organic energy drink brand status in Canada and #3 overall in Quebec.

• Focuses on plant-based, organic, and healthier ingredients to meet rising consumer demand for better-for-you beverages.

• Expanding in both Canada and the U.S., with strong presence in natural food stores and online channels.

• Targets younger consumers, with 56% of 18-24 year olds consuming energy drinks.

Product innovation and portfolio

• Offers a wide range of natural energy drinks with zero sugar, zero sucralose, and zero aspartame.

• Key ingredients include organic green tea, coconut water, agave inulin, monk fruit, stevia, and L-theanine.

• Recent launches include Zero Dragon Fruit Cherry Sorbet and Zero Orange Raspberry Sorbet.

• Products are designed to boost metabolism, provide long-lasting energy, and improve mental focus.

• Recognized for innovation leadership in Quebec, with multiple top-ranked new flavors.

Financial performance and growth

• FY2025 net revenue reached $34.7M, with continued growth in both Canada and the U.S.

• Achieved three consecutive EBITDA-positive quarters by early 2026.

• Top 3 brand on Amazon.ca with 14.9% market share in the Canadian energy drink segment.

• U.S. natural channel sales and Whole Foods combined grew 15% year-over-year.

• Asset-light operations with strong distributor and co-packer relationships.