SMU (SMU) Q2 2024 earnings summary
Event summary combining transcript, slides, and related documents.
Q2 2024 earnings summary
23 Mar, 2026Executive summary
Revenue declined 1.9% YoY in Q2 2024 and 0.4% YoY in H1, mainly due to weak consumption and calendar effects, but sales and customer metrics recovered in May and June.
Opened 8 new stores in H1 2024, with plans for 19 in Chile and 5 in Peru this year; some openings delayed to early 2025 due to permitting, but not expected to materially impact financials.
New stores outperformed expectations, with half of 2023 openings exceeding average sales per square meter for their format.
E-commerce sales grew 28% YoY in Q2, reaching 4.7% of total sales, driven by Cyber Day and omnichannel initiatives.
Launched a new tiered loyalty program in July, with over 300,000 customers upgrading and a 15% MoM spending increase among them.
Financial highlights
Q2 2024 revenue was CLP 691,219 million (down 1.9% YoY); H1 2024 revenue was CLP 1,403 billion (down 0.4% YoY).
EBITDA for H1 2024 was CLP 114,003 million (margin 8.1%, down 90 bps YoY); Q2 EBITDA was CLP 46,871 million (margin 6.8%, down 170 bps YoY).
Net income for H1 2024 was CLP 25,722 million (down 36.2% YoY); Q2 net income was CLP 6,609 million (down 64.3% YoY).
Gross margin in H1 2024 was 30.8% (up 20 bps YoY); in Q2, it was 30.1% (down 60 bps YoY) due to increased promotions.
Operating expenses rose 4.5% in H1 and 3.0% in Q2, but decreased in real terms due to efficiency initiatives.
Outlook and guidance
Management expects sales and average ticket to continue improving in Q3 and Q4, with a focus on omnichannel growth and promotional activity on basic products.
Long-term EBITDA margin goal remains 9%, but 2024 full-year margin expected around 8.5% due to Q2 impact.
Anticipate continued competitive pressure, higher electricity costs in 2025, and mitigation via energy efficiency and supplier negotiations.
No change to dividend policy anticipated unless operating results deteriorate further.
Strategic plan for 2023-2025 includes further store openings and omnichannel expansion.
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