Sweden Buyersclub (BUY) Q4 2024 earnings summary

Executive summary

• Net sales increased by 57% year-over-year to 82.8 MSEK for 2024, with Q4 sales up 26% to 24.6 MSEK compared to the same quarter last year.

• EBITDA improved to -2.8 MSEK for the year (from -6.5 MSEK), and to -2.0 MSEK in Q4 (from -3.6 MSEK).

• Net result after tax was -6.8 MSEK for 2024, an improvement from -9.7 MSEK in 2023.

• Bookhero.se, the first storefront, contributed 12.4 MSEK to annual sales, supporting the new multi-storefront strategy.

• Membership revenues rose 18% to 20.1 MSEK for the year, with a membership fee increase implemented in Q4.

Financial highlights

• Annual recurring revenue (ARR) reached 20.1 MSEK at year-end, up 18% year-over-year.

• Customer acquisition cost per order dropped to 58 SEK for the year (from 95 SEK), and 54 SEK in Q4.

• Cash flow from operations improved to -3.9 MSEK for the year (from -6.1 MSEK), and to -0.7 MSEK in Q4.

• Result per share was -0.61 SEK for 2024, compared to -1.19 SEK in 2023.

• No dividend proposed for the year.

Outlook and guidance

• Targets for 2025: net sales of 120–150 MSEK and EBITDA of 5–8 MSEK.

• Full effect of membership fee increase expected in 2025.

• Positive EBITDA expected in H1 2025 and positive EBIT in H2 2025, driven by cost reductions and new storefronts.

• 2026 targets: net sales of 150–200 MSEK and EBITDA of 8–12 MSEK.